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Simply has always been about simplicity. Simple ingredients. Nothing artifical, but just how "simple" could they get?
Simply took all the unnecessary ingredients out of their beverage and they taste ahhhh-mazing.
So we thought we could do the same with their advertising and quite Simply, it was a hell of a lot of fun.
In social we created ultra simple visuals to drive purchase.
We used simple emoji's to tell our ingredient story
And on Twitter, we told Simply Simple stories at key times of the year.
In urban areas, we brought the simplicity of nature to pedestrians by live streaming live streams.
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