At a time when so many had lost jobs and income, we had to convince a community that the Detroit Zoo was worth saving. It was all coming down to a vote. The Zoo needed all three counties to vote yes on a millage that would increase their taxes. So we put on our political hats, went door-to-door and front lawn to front lawn with endearing lawn signs, direct mail and broadcast. Ultimately, the public voted yes-by an incredible 80%. 

And the beloved lawn signs stayed in front yards for months after the election.