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Millenials and Gen Z aren't frequent visitors of the Detroit Zoo. So how do you inform them of all the good the Zoo is doing? You put it right in their hands.
We partnered with the nationally recognized Griffin Brewing Company to create The Detroit Zoo Survival Series.
A series of 4 delicious award winning beers.
Every delicious can of beer told a Detroit Zoo survival success story. And proceeds from every purchase provided much needed financial support back to the Zoo.
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